Virality for Podcasters

Stop guessing. Start growing. Austin Armstrong shares the exact frameworks podcasters can use to spark virality and attract bigger audiences with ease.

What if growing your podcast didn’t require guessing, grinding, or crossing your fingers for traction?

Today, on the Women in Podcasting Show we’re exploring how podcasters can achieve virality. Host Jennifer Henczel interviews Austin Armstrong, CEO of Syllaby, co founder of AI Marketing World, and one of the most prolific creators online. Austin breaks down how podcasters can use AI to plan smarter, create faster, and reach bigger audiences. With more than 6000 videos and billions of views behind him, Austin shares the strategies he uses to turn content into momentum and momentum into money.

This episode gives you a front row seat to the insights behind his upcoming book, “Virality, your playbook for using AI and social media to get rich,” and how podcasters can use these same tools to scale their message with precision and ease.

Austin explains the common barriers and the real reason most podcasters struggle with visibility:

  • Not knowing what topics people are actually searching for

  • Not knowing what to say on camera

  • Lack of consistency

  • Limited time to create content

  • No budget for outsourcing or agencies

Key Highlights from This Episode:

  • How to use the START Video Framework to create viral, clip-ready moments

  • How to repurpose one episode into dozens of high-performing pieces

  • Why thought leader threads are outperforming every other format on Facebook

  • Why virality is a system, not luck

  • How trend-driven topics help you reach new listeners

  • Why purposeful segments and clip-ready planning speed up audience growth

  • How repurposing creates ongoing momentum without extra episodes

Austin Armstrong

Virality

Your Playbook for Using AI and Social Media to Get Rich

by Austin Armstrong

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Our mission is to elevate women’s voices globally and in the podcasting industry. EnjoyInterviews & solo episodes hosted by Jennifer Henczel, featuring today's top industry experts, seasoned podcasters, and new & upcoming podcasts. Learn tips & strategies for starting and monetizing your podcast.

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